Experience

Product Designer & UX Engineer

Current

Self-Employed

2012 - PresentNew York, NY (Remote)

I design and build responsive, accessible websites and digital products that combine clean UX with strong visual design. My background in architectural photography sharpens my focus on structure, layout, and hierarchy. I'm expanding my toolkit with modern web technologies and AI-powered workflows to create functional, scalable digital experiences.

  • Design web and mobile products end-to-end, from wireframe to ship
  • Build responsive, mobile-first websites and apps with React, Next.js, and Tailwind CSS
  • Design and build reusable UI components directly in React and Tailwind CSS
  • Creating UI with focus on accessibility, layout, typography, and visual hierarchy
  • Develop interactive tools, apps, and websites with clean, scalable code
  • Design directly in code, iterating live and refining based on feedback
  • Optimize websites for SEO with clean structure, content strategy, and performance
  • Manage e-commerce tracking, affiliate tools, and performance analytics
  • Produce logos, branding, icons, motion graphics, and print-ready assets

Architectural Photographer

Current

Self-Employed

2016 - PresentNew York, NY (Hybrid)
  • Document major architectural projects for real estate, design, and global brands
  • Photographed iconic properties including Empire State Building, The Helmsley Building, The Refinery at Domino, and The Woolworth Building
  • Work featured on Bravo's Million Dollar Listing: New York and published worldwide via IKEA
  • Cover art, design, and culture events across New York City
  • Built an archive of 200,000+ images from major U.S. cities and international locations
  • Specialize in clean, editorial-style photography for architecture, interiors, and public spaces

Other Experience

Örebro Municipality

2014 - 2016Örebro, Sweden (On-Site)

Childcare Worker – Planned activities, managed documentation, and handled digital tasks like organizing lists and creating marketing materials.

2013 - 2014Örebro, Sweden (On-Site)

System Administrator – Managed website, social media, and marketing materials for a project connecting job seekers with companies through a custom-built platform.

Education

Swedish Armed Forces

Major:

Military Service

Field Operations & Culinary Training
Degree:

Diploma & Service Medal

Location:

Skövde, Sweden & Karlskrona, Sweden

Description:

Completed 11 months of military service at P4 Skaraborgs Regiment, including general basic training, national field exercises, and a one-month culinary training program at a naval base in southern Sweden.

Period:

2009 - 2010

Virginska School

Major:

Media Communication

Degree:

Upper Secondary Dimploma

Location:

Örebro, Sweden

Description:

Studied Media Communication with a focus on Photography, Graphic Design, and Video Production. Over three years, gradually specialized in Graphic Design and Video Production.

Period:

2006 - 2009

Languages

English

Fluent

Swedish

Native

Licenses & Certifications

Next.js App Router Fundamentals

Web Development Skills

Core Technologies

HTML
CSS
JavaScript
TypeScript
React
Next.js

Styling & Animation

Tailwind CSS
CSS Modules
Framer Motion

Version Control & Deployment

GitHub
Vercel

IDE & Development Tools

Visual Studio Code
Adobe Dreamweaver
Rapidweaver
CodePen
Wordpress

Demo Projects

Glöd Restaurant

Glöd Restaurant

TypeScript
Next.js
Next.js API Routes
Tailwind CSS
React
Bento Box Generator

Bento Box Generator

TypeScript
Next.js
Tailwind CSS
React

SEO Skills

Content Creation & Blogging

SEO Writing
Wordpress
Product Reviews
Buying Guides
Affiliate Linking
Article Updates
Headline Writing

SEO & Keyword Strategy

Keyword Research
On-Page SEO
Site Speed
Search Console
Content Strategy
SEO Tools
Competitor Analysis

Affiliate Integration & Tracking

Link Management
Affiliate Platforms
CTA Design
Tracking Codes
Link Cloaking
A/B Testing
FTC Compliance

E-Commerce & Website Building

Shopify
WooCommerce
Landing Pages
Mobile Design
Product Pages
Wordpress Elementor
Niche Research
Payment Setup

Analytics & Optimization

Google Analytics
Link Clicks
Conversion Rates
Traffic Sources
CTR Boosting
Heatmaps
Session Tracking
Keyword Tracking

Design Skills

Product Design & UX Engineering

Wireframing
Prototyping
Color Theory
Accessability
Interaction Design
Microinteractions
Iconography
Visual Hierarchy
Typography
Layout Principles
Responsive Mobile-First Design
User Research
Design Systems
Component Libraries

Visual & Graphic Design

Infograpgics
Data Visualization
Motion Graphics
Animations
Socal Media Design
Image Editing
Retouching
Custom Icons
Branding
Logotypes
Print
Digital Media
Posters / Flyers
Ad Design

Collaboration & Design Handoff

Developer Handoff
Annotating Designs
Team Collaboration
Client Communication
Style Guides
Brand Kits
Exporting Assets for Web & Print
Version Control
File Management

Digital & Print

Microsoft Office Suite
Adobe Photoshop
Adobe Illustrator
Numbers
Keynote
InVision
Figma
Canva
Pages